Notes & essays

Blog

Field notes for car rental operators: multi-owner fleets, migrating off spreadsheets, AI in back-office, and pricing strategy.

What an AI Assistant Actually Does in a Rental Back-Office

Past the marketing: the three tasks AI removes from a rental operator's day, and the one task it shouldn't touch.

Why splitting a rental fleet across several investors is a data-model problem, not a spreadsheet problem. And what breaks first.

The point where Google Sheets starts costing you bookings, and the concrete friction that pushes rental operators off them.